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Stop doing this on Instagram. Now.

Reach back up 4x in 14 days

The 7 habits the 2025 algorithm punishes — and what to do instead.

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The Steps
  • 1
    Stop posting links in captions. Move them to a Story sticker.
  • 2
    Stop using more than 8 hashtags. Diminishing returns past 8.
  • 3
    Stop reposting other people's Reels. Originality score matters now.
  • 4
    Stop deleting underperforming posts. It tanks the whole feed.
  • 5
    Stop using #followforfollow or any banned tag. Check the list monthly.
  • 6
    Stop posting at 'optimal times.' Post when YOUR audience is on.
  • 7
    Stop ignoring DMs. Reply rate is now a ranking signal.
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