Why 90% of small businesses fail at TikTok

From 0 to 50K followers after 1 shift

The 5 fatal mistakes — and the simple shift that fixes all of them.

The Steps

1
Mistake 1: Treating it like Instagram. Different audience, different pace.
2
Mistake 2: No face on camera, ever. Faceless works, but you need ONE recurring voice.
3
Mistake 3: 60-second videos. The sweet spot is 19-26 seconds.
4
Mistake 4: No trending audio. You don't have to dance, but use the sound.
5
Mistake 5: One post per week. Three per week minimum.
6
The fix: pick one format. Post it 3x a week. For 90 days. No exceptions.

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