Social Perks + Threads: Run Marketing Campaigns Automatically
Authentic text-based posts from customers on Meta's fast-growing platform.
What you can do with Threads on Social Perks
- 1Reward customers for posts mentioning your handle or hashtag.
- 2Track replies and reposts at separate tiers.
- 3Auto-detect mentions via the Threads API.
- 4Verify account quality before payout.
- 5FTC disclosure (#ad) included in every brief.
How the integration works
Connect your Threads account (linked to your Instagram).
Set the action — original post, reply, or repost.
Customers post, Social Perks verifies, perk is issued.
What customers post
Real campaign examples that work on Threads.
Coffee shop thread tag
'Post your honest thoughts about our new oat latte on Threads, tag us, get your next one free.'
Bookstore review thread
'Post a 3-thread review of any book you bought from us this month, get a $10 store credit.'
FAQ
Is Threads big enough to matter?
It crossed 175M+ monthly users and is still growing. Adoption is highest among 25–44 year-olds who left or downsized Twitter. Worth running campaigns now while organic reach is still strong.
Do I need a separate Threads account?
Threads is tied to Instagram. If you have an Instagram account, you can activate Threads in a couple of taps.
How does verification work?
We use Meta's API (Threads shares the Graph API with Instagram). Mentions and tagged posts are auto-detected.
Is the audience here actually buying?
Yes — Threads users skew older and more affluent than Twitter, with better discussion quality. For most consumer businesses, conversion is on par with Instagram.
Should I post on Threads myself first?
Yes — campaigns work better when your brand is already active. Aim for 3–5 posts a week before launching a customer campaign.
Connect Threads free
30-second OAuth. No credit card. Your first campaign can be live by lunch.