5 Templates · Category
Land your first creator collab. DM and email scripts that get replies from micro-influencers without sounding like a brand.
The mistake most small business owners make with influencer outreach: treating it like a media buy. Creators see hundreds of templated, transactional pitches a month, and they ignore almost all of them. The templates below are written to feel like messages from a person — not from a brand calendar — and they consistently outperform copy-pasted influencer scripts by 3-5x on reply rate.
Get a reply from a 1K–25K follower local creator to discuss a free-product collab.
18-24% reply rate when sent to creators who've engaged with your account first
Move from a warm IG follow to an email-confirmed mailing address for a free PR package.
65-75% conversion to a sent package once they've replied once on IG
Open a paid collaboration conversation with a 10K+ creator who already has a posted rate.
30-40% reply rate when the budget figure is included in the first email
Recruit a UGC creator to produce raw, ad-style content (not a sponsored post on their feed).
22-28% reply rate to TikTok DMs that lead with rate and 'UGC only, no posting'
Pitch a newsletter sponsorship or LinkedIn-native sponsored post to a B2B thought leader.
12-18% reply rate on LinkedIn DMs that include both audience fit and budget
All of these templates can be personalized, scheduled, and sent automatically through Social Perks.
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